I’m not above learning from people who speak only from theory.  I always assume I’m the dumbest guy in the room. Everyone has something to teach, and it’s up to me to pan for the gold.  Or just let it remain in the river flow, unused. It’s all up to me.

A walk through the fire, though; now that’s something else entirely.  That hits you right in the mouth. It’s tough to argue with action.

People of action are short on bullshit.  Because they know. They’ve been, they’ve seen, they’ve done.  They understand first hand the sausage making is, at times (most times), ugly and unglamourous.  

They know talk is cheap, and they’re not here to play small.  They’ve lived the difference between “talk”, “theory” and “do”.

I met Ricardo Palomares recently at an entrepreneur’s event in Austin. This guy lived homeless while hop-skipping across the globe.  He headed a team that rode bikes from Alaska to Argentina while his peers were becoming doctors and lawyers and CEOs.

This I can dig.  This I can get behind.  This takes some goddamn guts.  Not just the trek itself (which was incredible in itself).  But fighting those inner demons of self doubt.

Why are you wasting time doing this?  Why are you not doing something to put you on the fast track to success?  All that shitty roommate of the mind stuff.

If you succeed in this effort, who cares?  If you fail, who cares? What does it matter?

I need to see you lace up your shoes, get your goddamn knuckles bloody in the brawl of life.  

You will never know yourself without the test. You can’t theorize through it.  It just won’t stick.  Not to you; not to others.

Being the change you want to see in the world begins with being the change you want to see in yourself.

Heal thyself, harden thyself, change the world –

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Keith Norris is a former standout athlete, a military vet, and an elite strength and conditioning expert with over 35 years of in-the-trenches experience. As a serial entrepreneur in the health and wellness space, he is an owner, co-founder and Chief Development Officer of the largest Paleo conference in the world, Paleo f(x) . As well, Keith is a partner in one of the most innovative lines of boutique training studios in the nation, Efficient Exercise. He’s also a partner in ARXFit training equipment, and a founding member of ID Life. In his spare time, he authors one of the top fitness blogs in the health and wellness sphere, Theory To Practice.


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